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Price Analytics Certificate

Application form for the SCANBA Certificate

We successfully received your application for the SCANBA Certificate.

Please allow 10 business days to process your request.

If you have any questions on your application status,

please contact Olle Heineken (,  

the SCANBA Online Education Manager.

Your first and last name as it will appear on the certificate:

The email address where the certificate should be sent:

To receive the certificate, you should answer at least 8 out of 10 questions correctly.

Question 1:

Which of the following pricing techniques sets prices high during the introduction of a new product or service by targeting the top 1 - 5% of the market?

Your answer to question 1:

Question 2:

Which of the following pricing techniques is also known as “perceived value pricing”?

Your answer to question 2:

Question 3:

Which of the following pricing techniques captures the value different market segments place on their particular needs?

Your answer to question 3:

Question 4:

Which of the following methods assesses if new proposed projects will meet organizational goals for return on investment based on the expected revenue stream?

Your answer to question 4:

Question 5:

What product cost vary according to volume?

Your answer to question 5:

Question 6:

Which of the following formula is used to calculate break-even volume?

Your answer to question 6:

Question 7:

Which of the following inequalities indicates that the investment generates a greater rate of return than the discount rate?

Your answer to question 7:

Question 8:

Which rate is solved for in the internal rate of return model when NPV is set to zero?

Your answer to question 8:

Question 9:

Is the following statement true or false? 


‘The price elasticity of a product or service is the rate at which the percentage of the change in quantity demanded varies with respect to the percentage change in price.’

Your answer to question 9:

Question 10:

What price discrimination charges different prices for?

Your answer to question 10:

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